Barclays Corporate has launched a campaign publishing articles, videos and market data on topics such as global trade issues and financial products and services.
The information is targeted towards the UK’s mid to large corporate companies and is aimed at supplying funding options for these businesses.
The campaign is called ‘putting the financial world in perspective’ and uses virtual as well as face-to-face events to promote its message.
Richard French, Global Marketing Director from Barclays Corporate said: “In perspective is a campaign which recognises that business, banking and the world of finance is still changing rapidly, and CFO and FDs need to understand how these changes will impact their own operations. This initiative will also underline the benefits of a strong and sophisticated financial services sector for the wider economy.”
ACQ Magazine